Social Olympics: Does The Gold Medal Go To Facebook, Twitter or Google+?
Yesterday we looked at how online media is covering the London 2012 Olympics. We gave our virtual gold medal to the New York Times, for its sleek design and muscular content. Today we review the major social media sites: Facebook, Twitter and Google+. To continue the Olympics theme, we award each of the three a different colored medal. Which one gets the gold? Read on to find out... This may surprise you. After all, most of the media coverage about Twitter in regard to the Olympics has been negative. The company's partnership with the much maligned NBC didn't help, but it was the banning of a reporter that really got Twitter in hot water. And it wouldn't be a major sports event without at least one athlete posting an offensive tweet. Nevertheless, Twitter came into its own over the course of the London Games as a way for athletes and fans alike to express themselves. The Twitter activity by and about Usain Bolt is a great example. The most popular athlete of this Olympic...